1. Advanced Keyword Research & Targeting

Common mistakes sellers make:

• ❌ Bidding on irrelevant or broad keywords.
• ❌ Using high-cost, low-conversion keywords.
• ❌ Failing to target high-intent buyers.

How an Amazon Agency Fixes This:

• ✅ In-depth keyword research using Helium 10, Jungle Scout, and Amazon data.
• ✅ Focus on long-tail, high-converting keywords.
• ✅ Optimize for Exact Match and Phrase Match keywords.
• ✅ Eliminate negative keywords.

🎯 Result: Lower CPC and higher ROI.

2. Smart Bidding Strategies to Reduce Costs

How an Amazon Agency Optimizes Bids:

• 📌 Bid Adjustments – Analyze ROI and adjust bids.
• 📌 Dayparting Strategy – Running ads during peak hours.
• 📌 Placement Optimization – Optimizing Top of Search, Product Pages, etc.
• 📌 Automated vs. Manual Bidding – Using a mix for efficiency.

🎯 Result: Lower CPC, improved ad efficiency.

3. Optimizing Ad Campaign Structure

Common mistakes sellers make:

• ❌ Running a single broad campaign.
• ❌ Not separating branded, competitor, and generic keywords.
• ❌ Ignoring data from underperforming ads.

How an Amazon Agency Structures Ads:

• ✔ Separate campaigns for different ad types.
• ✔ Segmentation by keyword type.
• ✔ Retargeting high-intent shoppers.

🎯 Result: Improved visibility and conversions.

4. Increasing Conversion Rates with Listing Optimization

• 🔹 Keyword-rich product titles.
• 🔹 Bullet points highlighting benefits.
• 🔹 A+ Content for better engagement.
• 🔹 High-quality images & social proof.

🎯 Result: Higher conversion rates and revenue.

5. Utilizing Retargeting & Remarketing Ads

• 📌 Sponsored Display Ads – Retargeting visitors.
• 📌 Amazon DSP – Expanding reach.
• 📌 Cross-selling & upselling.

🎯 Result: Higher conversions from warm leads.

6. Continuous Performance Tracking & Data Optimization

• ✔ Weekly campaign audits.
• ✔ A/B testing for better results.
• ✔ Dynamic budget allocation.

🎯 Result: Continuous improvement in ad efficiency.

7. Leveraging External Traffic for Lower CPC

• 🌍 Google Ads – Sending traffic to Amazon listings.
• 📩 Email & SMS Marketing – Retargeting customers.
• 📱 Social Media Ads – Lower CPC alternatives.

🎯 Result: Lower CPC and increased organic ranking.

Conclusion: Optimize Your Ad Spend with Extreme Branding

• ✅ Reduce wasted ad spend.
• ✅ Optimize campaign structures.
• ✅ Improve conversion rates.
• ✅ Leverage external traffic.
• ✅ Continuous campaign tracking.

🚀 Want to maximize your Amazon advertising?
📞 Contact Extreme Branding today!