Case Study:

Phenomenal Growth in the Health Supplements Niche

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Recent Sales:
$110,460
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ACOS:
27.00%
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Total Sales:
$110,460
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TACOS:
10.00%
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Niche:
Health Supplements
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Marketplace:
USA
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Number of Parent ASINs:
13
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Our Apporach:

  • 1. CPC Targeting & SEO Optimization:

    Focused on areas with lower CPCs initially, gradually moving to higher CPCs while enhancing SEO and sales history on the PPC panel.

  • 2. Cost-Effective Creative Solutions:

    Sourced high-quality, cost-effective creatives to compete with major corporations in the USA.

  • 3. Campaign Management:

    Currently running 600+ optimized campaigns, eliminating wasteful ad spend by filtering out ineffective ones.

  • 4. Remarketing Campaigns:

    Launched effective remarketing campaigns, achieving 65% of revenue from repeat orders and 35% from new buyers monthly.

  • 5. Balanced Organic and PPC Strategies:

    Managed the cycle of organic and PPC ranks to prevent cannibalization, maintaining a higher ratio of organic orders compared to PPC.

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By addressing these challenges with strategic targeting, creative improvements, and meticulous campaign management, we successfully drove significant growth and positioned the brand for ongoing success in the Health Supplements niche.

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