Free tool
The Profit Leak Calculator.
Plug in five numbers. See roughly how much ad spend is working against your margin, and what fixing it could be worth.
Estimates only, based on a simple model: ad spend above your break-even ACOS (your margin) is treated as leakage. Your audit gives the real numbers.
Estimated wasted ad spend / month
$1,429
That's about $17,143 a year.
Break-even ACOS
30%
Ad sales
$28,571
Profit upside / yr
$17,143
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